Story bank
Capture the moments that define your culture
Stories do what policies and values statements can’t. They show what your organization actually stands for: moments of insight, collaboration, challenges overcome, purpose revealed. A story bank captures, organizes, and makes stories intoan accessible, strategic asset.
This service focuses on lived culture: authentic employee moments showing values in action. A complete story bank also includes customer voices and strategic narratives (origin story, case stories), created separately or brought in.
What you get
A searchable system of stories organized by tags, ready to use across your organization for:
- Onboarding new hires with real culture examples
- Leadership communication with authentic stories
- Support change initiatives with narratives that engage
- Internal communication that feel human and relevant
- Make values tangible through moments that actually happened
The process
Creating value in two ways
1
The process itself
Facilitated story collection makes people feel heard and valued. Employees become co-creators of organizational narrative which deepens engagement.
2
The outcome
A living library that leadership, HR, and communicators can draw from, making onboarding, leadership communication and change communications more credible and human and culture tangible.
The result
A shared language that strengthens connection and accelerates understanding. Culture becomes visible and communication feels real. People become co-creators who see themselves in the stories, creating a sense of “We’re building this together.”
Program options
Story bank workshop
1-2 days | On-site
We come onsite to facilitate story collection sessions with your teams. Through structured interviews and group workshops, we capture, document, and organize your stories into a usable story bank.
What’s included:
- Pre-work: Story themes and participant selection
- 1-2 day onsite facilitation
- Story collection framework and templates
- Post-work: Documented stories organized by theme
- Story bank structure and usage guide
Investment: Starting from €3,400 (1 day)
Story bank masterclass
Half-day training | Online/You facilitate internally
We train your internal facilitators (HR, Communication and Culture teams) to collect and organize stories themselves. You receive the complete toolkit and methodology to build your story bank over time.
What’s included:
- Half-day facilitator training (virtual or onsite)
- Story collection toolkit and templates
- Interview guides and workshop formats
- Story bank organization system
- 30-day follow-up support
Investment: €2,100. Pricing includes up to 8 participants.